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About CFO Axis



We provide high-end strategic financial advice to entrepreneurs, startups, and small & medium businesses

CFO Axis is promoted by CA Shailendra Marathe, a Chartered Accountant and Post Graduate of IIM Bangalore, with over 25 years of global experience in finance & strategy. We provide strategic financial advice to entrepreneurs, startups, and small & medium businesses.



Shailendra Marathe

CA Shilendra Marathe, CEO

Shailendra is a senior finance professional, who has ~25 years’ experience in business finance, financial markets, FinTech and risk management. He is a Chartered Accountant and an alumnus of IIM Bangalore, where he was awarded Gold Medal for “Best All-Round Performance” in his PG batch.

Shailendra has worked with leading global multinationals like Dell, Mphasis and iGATE in banking and capital markets strategy and operations, in India, as well as in the UK, Singapore and Australia. He was an investment banker for initial ~8 years of career.

Shailendra has mentored over 50 startups and businesses in designing their business model, scaling the business, strategic pricing and funding the business.

Shailendra has co-founded SKILLEDGE, an award-winning EdTech platform making graduate and post-graduate students from Engineering, Commerce and Management streams employment ready.


Shailendra's recently authored book "Price to profit" about the art and science of pricing products and services for higher revenues and profitability, has been a number 1 bestseller on Amazon.

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Sanjay Kumar,

Director, Pan Tutorials

Review of our businness model and advice on redesigning the model fo scalability proved to be critical in achieving 6x growth in business in two years.

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Niraj Sahay

Chief Mentor, XtraEdge

Shailendra has been instrumental in dogin the course correction on our growth path when we wanted to scale. He not only analyzed our weak areas but suggested and helped in execution of the improvement plan. 

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Mandar Sant,

Owner, Mandar Sant & Co

Helped us focus on activities and outcomes that are critical for our business and reduce efforts spent on those activities that are not critical. We now have clearly defined financial goals and key performance indicators that we monitor.

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